This year has been a big one in the smartphone market, with new releases from the world’s biggest handset manufacturers. Samsung released the Galaxy S4 earlier this year, while Apple debuted the new iPhone 5S just last week. But perhapsfor BlackBerry Z10, Q10, and Q5 with its new update to BlackBerry OS 10.2, which comes preloaded on the firm’s BlackBerry Z30 can be one of the most highly anticipated devices this year. Prior to its release, there was much speculation about whether or not the new Z10 would be able to keep up with the competition, as Samsung and Apple each hold a major share of the global smartphone market. Let’s take a closer look at the device’s specifications to determine whether BlackBerry Z10 price is worth to pay:
BlackBerry fans will surely be pleased with the new Z10 device, which boasts a ton of great new features. The device runs on a speedy Qualcomm Snapdragon S4 processor and offers a 1280 x 768 resolution at 356 ppi, which is actually slightly higher than the iPhone’s famed retina display resolution, which comes in at just 326 ppi. The new Z10 also features an 8-megapixel rear camera and 1080p HD video recording, which puts it on par with the top smartphone cameras on the market. One camera feature unique to BlackBerry devices is TimeShift, which allows shutterbugs to create the perfect photo by moving backwards and forwards in time. The Z10 comes with 16 GB of built-in storage as well as a microSD memory card that supports up to 64 GB of additional storage.
Unlike previous BlackBerry devices, the Z10 utilises touchscreen technology and runs on the new BlackBerry 10 OS. Key features to the BB10 OS are the BlackBerry Hub and BlackBerry Flow with Active Frames, which allows users to have up to eight applications running at once to improve multi-tasking and productivity. BlackBerry Messenger (BBM) also has some great new features—including Screen Share and BBM Voice—to enhance both business and personal communication.
How Does It Compete?
The Z10 is certainly a worthy competitor in today’s global smartphone market. Its processor, resolution, and camera are all on-par with competitors, and its touchscreen technology and predictive text have been noted as being a user-friendly device. With increasingly better app support via BlackBerry World, the company just may find itself in a position not only to hold onto its current users, but to attract new ones as well.
But in order to truly keep pace with companies like Apple and Android, BlackBerry will have to continue to make frequent upgrades to its software. After all, Apple’s new iOS 7 launched just last month, bringing with it innovative Touch ID technology and an overall more harmonious user experience. The great news for BlackBerry Q5, Q10 and Z10 users is the launching of its new BlackBerry 10.2 0S is going to be from this week, bringing with it some much needed improvements such as Priority Hub, Instant Previews of BBM, SMS and Email, keyboard, a feature to help speed and accuracy for conversation, etc. Only time will tell if it will be enough to distinguish the handset in an increasingly competitive market.